The Nutmeg Interactive built and branded Social Prompter from scratch – it is owned and operated by the good folks of Nimble Division. The Social Prompter brand contains a suite of live event services born from a desire to capture high quality, branded photos at events and share them with friends. Now, brands from all over the world can get their message out from their events via a number of addictive, easy to use and cost effective digital tools.
Our team brought Social Prompter to life with a complete branding process, custom responsive website, a step-and-repeat photo booth complete with a super screen, and support for on-site events.
- Used at dozens of high profile events for Fortune 100 brands
- Set the standard for many copy-cat social photography brands
The Birth of Social Prompter
Social Prompter was created to merge the instantaneous reach of social media with the enjoyment of live events. With a sophisticated platform powering the entire operation, Social Prompter is equal parts fun and function.
The visual identity feels modern and hip with vibrant aqua. The logo hints at conversation and connectivity using letterforms that mimic quote symbols or chat bubbles.
Social Prompter's Digital Home
“Thanks so much for bringing Social Prompter to our big launch party event. There were so many photos being uploaded from the booth at one point, and users taking their own photos at MoMA, that #PromaxBDA was trending on Instagram!”SHEIGH C, EVENT DIRECTOR, PROMAXBDA
The Proof is in the Print
We outfitted Social Prompter’s sales teams with branded business cards and brochures. These printed materials succinctly describe the user journey and event service options. For trade shows and private meetings alike, these tools help tell the Social Prompter story.
Downloadable online materials were also created to describe Social Prompter’s services in greater detail. A series of high-profile case studies served as payoff pieces for brands to understand the potential of our platform, and its capacity to cater to all demographics and audience sizes with ease.
A myriad of technologies were combined to create the step-and-repeat booth that brands continue to use for their marquee events. Adobe Lightroom captured the photos from both stationed and roaming professional photographers, while Panic Transmit served as the instant upload program adding those images to the super screen queue. In conjunction with Twitter and Instagram APIs that generated default branded posts, the content was combined into Noodlesoft Hazel which automatically organized every post for publication.
For those not captured on camera, social kiosks were established throughout the event space to encourage guests to post their favorite moments and the highest point of engagement.